Glouglou Wine: A Laid-Back Guide to Enjoying Great Wine Without the Fuss

You’ve probably heard it before: “glouglou this,” “vin glouglou that”… But what exactly is a vin glouglou? Spoiler alert: it’s not a technical term, but more a fun way to celebrate wines that are easy-drinking, cheerful, generous—in short, the kind of wine you enjoy with friends, without overthinking it.

🍇 1. A Glouglou Wine Is Above All Fruity

By fruity, we mean wines bursting with aromas of cherry, strawberry, citrus, peach, or pear—depending on whether it's red, white, or rosé. Think aromatic grape varieties like Sauvignon Blanc, Viognier, or Muscat for whites, and Cinsault, Gamay, or Grenache for reds. On the winemaking side, techniques like carbonic maceration—hello, Beaujolais Nouveau—amplify this juicy, fruit-forward profile. The result? A wine that smells like fresh fruit and makes you smile from the first sip.

❄️ 2. It’s Often Fresh and Light

A vin glouglou usually goes down effortlessly—but always in moderation 😉. The key? Good acidity (it makes your mouth water and keeps things fresh) and moderate alcohol (typically between 11–13%). Think New Zealand Sauvignon, Provence rosé, Beaujolais Gamay, Greek Assyrtiko, or lightly sparkling wines like Pet Nat or Moscato. Perfect for aperitifs, summer salads, or park picnics.

😋 3. Or It Can Be Generous and Gulpable

Some glouglou wines lean toward richness and indulgence.
These have little to no tannins, a smooth, velvety mouthfeel, sometimes a touch more alcohol—but mostly a lot of easy-drinking pleasure. No need for complexity—just pop and pour.
Think styles like Côtes-du-Rhône, Primitivo, or Zinfandel. These wines pair beautifully with wood-fired pizza or a juicy barbecue.

☀️ What to Sip This Summer?

• Aperitif / Salad / Picnic: Go for freshness. Sauvignon Blanc, light rosé…

• Pizza / BBQ: Choose juicy reds like a bold Primitivo or a smooth Côtes-du-Rhône.

• Charcuterie / Cheese boards: Opt for light reds like Gamay or dry, fruity whites like Sauvignon or Vermentino.

🛒 Our Glouglou Wine Picks Under €15 at Vinodelice

We’ve put together a lineup that ticks all the glouglou boxes: fruity, fun, and budget-friendly.

• Tai Tira Sauvignon Blanc 2023 – Crisp, zesty, perfect for aperitif hour.

• Domaine Sainte Marie Rosé Tradition 2023 – A clean, refreshing Provence rosé.

• Pietra Pura Hyria Primitivo 2023 – Sun-drenched, ultra-indulgent.

• Château Maucoil Côtes du Rhône Villages 2022 – Juicy and generous, yet never heavy.

• Days & Daze Sunswill Pinot Gris 2022 - Juicy, fun, peaches and citrus fruits. Perfect for a sunny picnic. On sale right now for 15€!

Also in Magnum size at 29€ for your summer parties:

• Domaine Sainte Marie Rosé Tradition 2023 – Rosé from Provence, fresh and thirst-quenching